Blog / Pretty Pictures, Click Here

Posted By Wendy Hower

E-newsletter by the Nasher Museum
We were tickled by a recent shoutout from Contactology, the Durham-based company that powers the Nasher Museum’s weekly e-newsletter.
Contactology summarized the past year for clients in an article, “2013: The Year Marketers Got Smarter (But Also Panicked a Little).”
“Images work, if used correctly. The Nasher Museum of Art at Duke University used heat maps and other reporting data to discover that their subscribers were more likely to click on images than text links. The result: a successful redesign and better engagement.”

Recent Posts

The Craft of Being an Intern

Posted By Erin Stidham

 
When chatting with my mom this week, she asked the usual question,: ‘how is school?” “H… MORE

MLK Anniversary

Posted By Wendy Hower

Today marks the 46th anniversary of the assassination of Dr.  Martin Luther King, Jr. This pow… MORE