Blog / Smell, touch, taste the art

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By Wendy

Jennifer Rubell blew in from New York City today to install her work “Legacy” for the Nasher Museum’s 2010 Benefit Gala on Saturday, November 13. It will be on view for about a week.
Jennifer, who lives and works in New York, has made a name for herself with  installations of food and drink for major art world events.

People are still talking about her Pop Art breakfast creation at Art Basel Miami Beach in 2008: A mountain of bananas, grocery store’s worth of cereal boxes and lineup of white Mr. Coffee machines.  The unexpected breakfast put us in the right state of mind for contemporary art. (It took place at the Rubell Family Collection, the contemporary art collection she shares with her parents and brother Jason Rubell, a member of the Nasher Museum’s Board of Advisors.)

Here’s video by art critic Jerry Saltz about Jennifer’s installation at the Brooklyn Museum gala.

At the Nasher Museum, Jennifer created “Legacy” as a site-specific installation for the gala. Nearly 200 pounds of gold-covered dark chocolate coins fill three burlap sacks, symbols of the tobacco industry. Rather than critique big tobacco, Jennifer seeks to engage the viewer in an act which mimics the original funding of Duke University. “Legacy” is the first in a series of installations with food or drink which explore the funding of art institutions. The installation engages all five senses in an art museum setting that rarely involves taste or smell. Visitors are invited to take a piece of chocolate.

IMAGE: Jennifer Rubell prepares to install “Legacy” in the Nasher Museum’s Mary D.B.T. Semans Great Hall. Photo by Wendy Hower Livingston.

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